Exit modal popups are a key component of any solid conversion rate optimization campaign. By utilizing a popover that appears at the very moment a visitor makes a move to close the page, they will instantly see why they should stay. In this blog, #TeamTweak, a DC web design and marketing company, will look at what exit modal popups are, why you should care and how to use them properly.
An exit popup is a translucent popup screen, that is pop-ups on the users' screen. It is activated when a website visitor attempts to leave the website. This very handy marketing tool is used as a retention element, to keep visitors on the website for longer.
This is very useful if you get visitors to your website, but they don’t stick around for long.
An exit modal popup is not a quick fix, but rather a last resort. It should be a tool added to your arsenal of marketing tasks, or to put the most attractive element front and center where they are. An overall strategy of content, DC web design and consistency is a better approach.
A solid conversion rate optimization campaign is essential for all businesses looking to achieve high ROI on their marketing efforts. One of the key components to any successful conversion rate optimization campaign is the use of exit modal popups. An exit modal popup is a type of pop-up that appears when a visitor is about to leave the page they are viewing. Exit popups are a proven tactic for increasing conversions, and should be included in any conversion rate optimization strategy.
#TeamTweak, a DC web design and marketing company, has used this tool many times and it’s always a hit with our customers! If you would like to learn more about why exit modal popups are such an effective tool for conversion rate optimization and how to properly create them, please contact us here.